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Meet Chris Stroud – PGA Tour Pro Golfer

Meet Chris Stroud – PGA Tour Pro Golfer

“When I was nine years old, I watched Davis Love III win a big tournament;  I turned around and told my father ‘That’s what I want to be when I grow up.'” Chris Stroud is featured in GEICO NOW’s Fall/Winter 2015 magazine. See Chris on the...
Property/Casualty Insurers’ Policy: Continue Sponsoring

Property/Casualty Insurers’ Policy: Continue Sponsoring

From     FEB 1, 2010 Auto and home insurance category remains one of the most active, sponsoring wide variety of property categories. If there is anything close to a constant in the sponsorship industry these days, it is the consistent interest in the medium on the...
Financing a dream

Financing a dream

Golfweek Magazine Tuesday, February 26, 2002 By SCOTT HAMILTON Senior Writer Tom DeCaprio will be the first to tell you there’s nothing small-time about what he’s doing. Though he’s a 38-year-old former college golfer who’s grinding on mini-tours, chasing a dream of...
Caveman Mentality: Geico’s Sports Spend Increases Examined

Caveman Mentality: Geico’s Sports Spend Increases Examined

From The Sports Business Daily.com  July 29th, 2009 Geico has “generated a nearly ubiquitous presence at sporting events,” and the company has “more than doubled its advertising during sporting events on television even as others have cut...