About Sports Marketing Agency – Mills Marketing

Geico Caveman Advertising

Bill Brower – Director of Advertising for GEICO with the GEICO Caveman and Drew Mills the founder and President of Mills Marketing & Communications.

Over the last 36 years we’ve negotiated thousands of sports marketing contracts.   Founded in 1997 by Drew Mills, Mills Marketing & Communications helps  clients build sports marketing strategies, negotiates and manages media contracts,  and activates innovative sports marketing sponsorships.

We are currently working with over 119 professional teams, 38 regional sports television networks, DIRECTV, college conferences and college teams, boxing, professional golf, and we have access and/or relationships to the others.

We use our extensive sports marketing knowledge and relationships to  create and implement corporate sponsorship packages on national, regional and local levels.  We provide strategic marketing planning, data analysis, project interpretation and innovative new program development for our clients.  Our goal is to help organizations grow their revenue, improve their bottom line and build their brand through the use of Sports Marketing. We have a passion for helping clients create success through sports.

Over the years, Mills Marketing & Communications  has helped introduce a variety of industry-leading activation and media placements.  One of our most innovative activations was the Washington Nationals GEICO Presidents Race.  We were involved in activating the iconic Presidents Race as well as countless other major sports marketing activations.

Our relationships and experience span across all professional sports leagues and high-profile college conferences.  We are also active in golf and we’ve negotiated millions of dollars in regional sports network deals.

In 2009 Mills Marketing & Communications and their client, GEICO,  received the award from the Washington Sports Alliance as the Top Sports Advertiser.

As an industry leader, Mills Marketing & Communications continues to innovate and set trends in sports sponsorship.